Honda Malaysia launches ‘I’m Vaccinated’ campaign – only fully vaccinated staff in showrooms, 100% in Oct

Honda Malaysia (HM) has announced the “I’m Vaccinated” campaign to provide customers and dealership staff with added confidence and safety assurance at Honda showrooms nationwide.

Honda and its dealers are committed to ensuring that all personnel are getting their vaccinations. To date, 80% of overall dealer associates have been fully vaccinated, and only those who have completed their vaccination doses will be on duty at the dealerships. HM is targeting 100% vaccination of its dealer associates by October.

“We are thankful that our car production has resumed operations and Honda dealerships1 can carry out sales and after-sales services to serve our customers. We will not take the SOPs lightly and will continue to strictly follow all the necessary preventive and precautionary measures that we have been practising since the emergence of Covid-19 in Malaysia,” said Madoka Chujo, HM’s MD and CEO.

Under the “I’m Vaccinated” campaign, which kicks off this month, all dealership staff that are fully vaccinated will be provided with a badge and mask with a specially-designed “I Am Fully Vaccinated” logo.

“We believe this initiative can help to boost customer confidence during interactions with Honda dealer associates by showing that we are ready to meet and serve the customers in a safe environment as well as providing them peace of mind while being present at the dealerships. We also hope to encourage more people to get vaccinated, in addition to adhering to the SOPs at all times,” Chujo added.

The company also said that it will continue to ensure the sanitisation and disinfection of the premises are undertaken on a routine and frequent basis at all its dealerships.

Now that production and sales activity have resumed after an enforced break due to Covid lockdowns, Honda has launched a “Government Staff Programme” for public sector and GLC employees (and their spouses). Applicable to the Jazz hatchback and BR-V seven-seater, customers can enjoy special discounts of up to RM1,000 on top of Honda’s monthly promotions. This deal is from now till October 31, and eligible employees are required to provide a copy of their employment letter and employee ID card for verification.

Speaking of monthly promos, HM’s “September Special Benefits” campaign offers discounts of up to RM6,000 on top of savings from SST exemption, which goes on till the end of 2021.

The post Honda Malaysia launches ‘I’m Vaccinated’ campaign – only fully vaccinated staff in showrooms, 100% in Oct appeared first on Paul Tan's Automotive News.



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